The rise of consumerism, permeated digital connectivity, connected consumer profiles, and the globalization of commerce has provided companies and brands with massive opportunity for business model reform, adjacent revenue streams, and enhanced, personalized consumer value leading towards end-to-end Brand Experience Design.
PAUL MISER // The intersection of brand, technology, digital, lifestyle, strategy, & leadership. Digital lead at Hudson Rouge.
Brands are only at the beginning of a digital transformation.
Brands are facing tremendous pressure from consumer activism, globalization, disruptive categories, and digital and mobile transformation. Paul Miser is dedicated to driving the conversation on brands to become more valuable in the minds of their consumers and to the global environment. The collision and convergence of these trends provide a tremendous opportunity for brands to become omniscient and omnipresent in the most valuable way possible.